Video in WebSites and on YouTube

In order to compete in today's market a business must use technology to it's full potential, the internet has changed the way we shop. YouTube has opened the door for any business to be able to communicate with potential customers with a television commercial. Without the cost, once the video is produced and uploaded the advertising the unlimited impact is free. No website should lack a video that lets consumers understand what you have to offer that your competition does not. You have one chance for a first impression, At HI-DEF we make sure that message is perfect.

Website video and autoplay?

I have been ask how and why to have a website video automatically play when someone visits your website. In this video I will enplane how to set a video to autoplay by adding &autoplay=1 to the embed code as well as how to change the video size. Most important when should autoplay be used, if your customers are average consumers and they get on your site from work, they may jump off so they are not caught in the act of web surfing.

Inspirering video

Over the last 3 years I have watched and shared this video many times, The producer travels the earth in the name of gathering people from all 4 corners of the earth to sing just one song, stand by me. His work and playing for change is an inspiration to millions.Enjoy

Green Screen Lighting

If you keep finding that your green screen shoots are not as clean as they should be, the problem may be your lighting. While each chroma-keying system has its own tolerances, the general consensus is that the green (or blue) background must be lit as evenly as possible. Wrinkles, if it is a cloth / temporary background, or seams & uneven paint, if it is a hard / permanent background, should be minimized to help reduce keying problems. The preferred methods involve being able to light the background and the subject separately. If you light them together you will likely see green reflected on your subject from behind after you have Chroma keyed out the background. If your subject is human and framed waist-up or looser, this can require between six and twelve feet between your subject and the background. With tight framing it may be possible to evenly light the background with just one broad source. Typically two or more lights are used to light the green screen. A single light can at times be used like a single Omni-light, floor-mounted on a Big-foot & Scissor mount, fitted with a 300W lamp for example. Light your subject separately with 2 soft boxes or one soft box and a reflector panel. then from the side or above the screen throw a back light on your subject. a little amber sheet on this light is nice. Using this lighting method you will make your editing easy and clean. Visit Our Website.

Production Reel

Hi folks, I am looking for a little feedback. I decided to ad cuts of working on a production inside my reel and go with epic music. I like the addition but would be interested in other opinions.

Promote an Event with Video

A company hired me recently to produce a video that would help them promote a conference they have coming up. The event my team and my self had video taped the last event they had.My task was to bring some excitement to the promotional piece. We decided that what could be more exciting than epic music. So using text, the footage we had shot and the right music we created their video. This will make people want to go.

Viral video

Viral videos are videos that people keep sharing with friends by email, facebook, twitter and so on hundreds of thousands can see it. Some marketers have realized that other than production there is no cost for television time. Advertising to millions for free is what viral video is all about, and no one has done this better than Bud with it's "in the can" commercial. A great example is this 2012  super bowl spot that has over 14 million views, FOR FREE.